Author: raju

Some brands to consumers: Will you marry me ?

Millions of people have developed long-lasting, committed relationships with a product or service. These brand marriages generate huge profits as long as the brand continues...

Shopper marketing is an oxymoron

62% of shoppers search for deals digitally before at least half of their shopping trips but despite the continued growth of digital media, shopper marketing...

Empowered: Book Review (Updated)

I am more than half-way through reading Empowered on my Kindle and I have to say that I am really enjoying the stories and the...

How to write better blog post

How to write blog post? To say blog is popular but the well written post is the largest contributor to make blog famous and there...